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Real Estate Lead Prospecting
How do you determine whether you should call or email your leads? At some point in the real estate lead prospecting process, you have to decide which tool would help you reach your contacts. But if...
How to Reduce the Listing Price
Too high a price is the most common reason a property can sit on the market for months. As it happens, agreeing on the listing price with your sellers is a tough undertaking, especially if they're...
Real estate online lead generation is both challenging and exciting. For one thing, you can start with a small budget and still gain significant traction. For another, though, it's not easy to break through the...
real estate marketing strategies
In a digital era, most traditional marketing strategies no longer work. New systems and tools turned the real estate industry upside down but abandoning some of the traditional real estate marketing strategies and tactics altogether may...
Real Estate Autumn marketing
The first days of autumn bring a new schedule for real estate agents. But, unlike most people are quick to suggest, autumn is anything but a slow season for the real estate industry. In fact, many local markets...
Real Estate Video Marketing
So you hear about the real estate video marketing buzz and start thinking it might be a good idea to shoot a couple of videos? The next question is what exactly do you showcase in...
What People Want from Their Agents
Every year, competition in the real estate industry gets tougher. Agents struggle to generate leads and technology is constantly evolving. So real estate professionals are trying hard to do better but what exactly does "better" mean from...
Real Estate Online Ads
If you're running real estate online ad campaigns, you're all too familiar with the constant struggle to reach target ROI results. But because different demographics have varying perceptions of digital ads, this profoundly impacts your...
free local press for brokerage
It's worth repeating it once again: link signals are among the top local search ranking factors in 2017. Indeed, if reputable local websites are referring to your brokerage, your digital profile gets a ranking boost....
98 percent of homebuyers start their search online. This means compelling, informative and visually appealing real estate websites are the new industry standard. They can make your business look good to your clients, but have...