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Real Estate Autumn marketing
The first days of autumn bring a new schedule for real estate agents. But, unlike most people are quick to suggest, autumn is anything but a slow season for the real estate industry. In fact, many local markets...
Real Estate Video Marketing
So you hear about the real estate video marketing buzz and start thinking it might be a good idea to shoot a couple of videos? The next question is what exactly do you showcase in...
What People Want from Their Agents
Every year, competition in the real estate industry gets tougher. Agents struggle to generate leads and technology is constantly evolving. So real estate professionals are trying hard to do better but what exactly does "better" mean from...
Real Estate Online Ads
If you're running real estate online ad campaigns, you're all too familiar with the constant struggle to reach target ROI results. But because different demographics have varying perceptions of digital ads, this profoundly impacts your...
free local press for brokerage
It's worth repeating it once again: link signals are among the top local search ranking factors in 2017. Indeed, if reputable local websites are referring to your brokerage, your digital profile gets a ranking boost....
98 percent of homebuyers start their search online. This means compelling, informative and visually appealing real estate websites are the new industry standard. They can make your business look good to your clients, but have...
Modern tech-savvy agents are always on the lookout for better ways to spend their marketing budgets. One of the areas that foster lots of discussion is which real estate marketing tool is better: email or...
real estate sales cycle
Any agent would like to make their real estate sales cycle more predictable. But the truth is buyers, sellers or renters can give you such a hard time that the entire process can spin out...
cold real estate leads
Modern home buyers have so much information and choices that generating leads and getting them to take action is much more challenging than it used to be. Agents struggle to cut through the noise and...
real estate emails
72% of people prefer receiving promotional content via email rather than social media or other marketing channels. Moreover, email is 40 times more effective in generating new leads than social media. So how can you effectively use...