Category

Real Estate Marketing

How to Reduce the Listing Price That Is Unrealistic in a Local Market

Too high a price is the most common reason a property can sit on the market for months. As it happens, agreeing on the listing...

3 Fundamental Steps to Successful Real Estate Online Lead Generation

Real estate online lead generation is both challenging and exciting. For one thing, you can start with a small budget and still gain significant...

10 Traditional Real Estate Marketing Strategies Worth Holding Onto

In a digital era, most traditional marketing strategies no longer work. New systems and tools turned the real estate industry upside down but abandoning some...

Real Estate Autumn Marketing: 7 Ways to Convince Buyers to Take Action

The first days of autumn bring a new schedule for real estate agents. But, unlike most people are quick to suggest, autumn is anything but a...

9 Real Estate Video Marketing Ideas to Inspire Your Leads

So you hear about the real estate video marketing buzz and start thinking it might be a good idea to shoot a couple of...

Succeeding in Your Niche: What People Want from Their Agent

Every year, competition in the real estate industry gets tougher. Agents struggle to generate leads and technology is constantly evolving. So real estate professionals are trying...

Real Estate Online Ads: A Closer Look at How to Get Them Working

If you're running real estate online ad campaigns, you're all too familiar with the constant struggle to reach target ROI results. But because different...

6 Easy Ways to Win Free Local Press for Your Brokerage

It's worth repeating it once again: link signals are among the top local search ranking factors in 2017. Indeed, if reputable local websites are...

How to Build Converting Real Estate Websites: Sharing a Customer’s Perspective

98 percent of homebuyers start their search online. This means compelling, informative and visually appealing real estate websites are the new industry standard. They...

Direct Mail vs. Email: The Right Real Estate Marketing Tool for Local Campaigns

Modern tech-savvy agents are always on the lookout for better ways to spend their marketing budgets. One of the areas...
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