Real estate marketing blog

A dedicated selection of actionable real estate marketing ideas & guides to help you land your website on the top positions it rightfully deserves.

local real estate seo

Get on the Map: 21 Brilliant Ways to Master Local Real Estate SEO

28 March 2018 Ira 8 Comments Real Estate SEO

How can a real estate agency selling properties in a specific local area successfully compete with nationwide and international property portals and consistently outrank them on Google? While a whole variety of factors is important, there’s one thing a smart real estate agent must never overlook: local SEO.  When it comes to local real estate […]

real estate search enging marketing updates

3 Search Engine Marketing Updates Agents Must Know About

3 July 2017 Ira Leave a comment Real Estate SEO

Google rolls out new updates all the time so it’s hard to keep up sometimes. But search engine marketing updates directly impact your organic rankings and AdWords campaigns so it really helps to monitor them. Let’s explore the most significant changes Google introduced this year and what agents can do to keep up. 3 search engine marketing […]

real estate seo data

How to Uncover Invaluable Real Estate SEO Data on the Fly

31 May 2017 Ira Leave a comment Real Estate SEO

Tracking real estate SEO data is essential to both steady organic growth and great advertising campaigns. If you’d like to get insights beyond Google Analytics and Search Console, here are some good tools to start using.  Our post today is a quick introduction into the world of digital data, which you can get free for your […]

real estate seo tasks

A Full List of One-off & Recurring Real Estate SEO Tasks

29 May 2017 Ira Leave a comment Real Estate SEO

For a busy real estate professional, a wide variety of real estate SEO tasks can be challenging. Following SEO updates, constantly evolving optimization techniques and changing local ranking factors can give agents a tough time. To navigate the SEO scene like a pro, take a look at a full list of one-off and recurring real estate SEO […]

free local press for brokerage

6 Easy Ways to Win Free Local Press for Your Brokerage

17 May 2017 Ira Leave a comment Real Estate SEO

It’s worth repeating it once again: link signals are among the top local search ranking factors in 2017. Indeed, if reputable local websites are referring to your brokerage, your digital profile gets a ranking boost. Luckily, there are a few ways to get free local press to improve your rankings and get more inquiries to your […]

Real Estate SEO Mistakes

6 Real Estate SEO Mistakes Pushing Your Website Down in Search

28 April 2017 Ira Leave a comment Real Estate SEO

Good, properly optimized content is instrumental in getting a real estate website to rank high. In fact, it’s the only way to make your brokerage found in a competitive digital scene. But are you sure you’re doing everything you can to maximize the opportunities content delivers? Check the six real estate SEO mistakes you can do without.  It […]